Marketing Goes On – Conventa Crossover Conference

Being speaker and participant at the Conventa Crossover Conference in Ljubljana, Slovenia (August 29 – 30, 2016) was a great honour and pleasure.

Slovenia is such a nice country, but this meeting was so much more. The enthusiasm, professionalism and ultimate creativity of my colleagues I experienced during Conventa project were such an energy boost!

Industry experts and stakeholders from 12 European countries shared their latest insights and market trends in MICE and travel marketing.

Thanks to the opportunity to speak at such an important event I was able to share my experiences with event professionals. I particularly emphasized the importance of two way communication between public and private sector.

My presentation was a call for active dialogue between destination stakeholders. No matter if you are from private or public sector, you might find useful information in my presentation.

Conventa Crossover was definitely a new unconventional and inspiring conference format, highly recommended. I would dare to say – a necessity for this industry to move forward. Marketing is crucial and essential tool to approach new generation of industry buyers.

I’m excited about the new creative breakthrough and forthcoming megatrends. If you want to join the party, hop on.

Slaven Reljić, M.Sc.
Managing Director, CORAL group